3 Reasons Your Lead Generation Isn't Working And How To Fix It
61% of marketers rank lead generation as their number one challenge with almost two thirds of leads not being sales ready.
This isn't a result of long sales cycles or because your products and services aren’t ‘suitable’ for marketing. It certainly isn't because your buyers don't buy online! So, why are you struggling to generate leads?
Over the last 20+ years of working with B2B businesses, we’ve come to learn there are three reasons why lead generation doesn’t work:
- Your sales messaging is insufficient and doesn’t set you apart from the competition.
- Your disjointed tech stack is failing to help you convert and close opportunities.
- You're not enabling your buyer to make decisions.
We want to share the secrets we’ve learned over 20 years of supporting SMEs with their marketing and show you can avoid these three toxic pitfalls in a free workshop.
This one-hour workshop is for ambitious marketers who want to break free of mediocre lead generation results and thrive in the digital world.