Are you struggling with slow sales cycles and unpredictable pipelines?
The customer buying journey is hard. The typical buying committee for a complex B2B solution involves 6 to 10 decision makers, each armed with 4 or 5 pieces of information they have gathered independently (Gartner).
As a result of this complex process your prospects drop out of deals at the last minute, you struggle to close deals and your sales pipeline consistently slips through your fingers every month.
Why?
Because the buyer journey you know and love is dead. Your prospects have a series of tasks to complete before they purchase with you. This includes exploring different solutions, building requirements and selecting a supplier.
If you're not helping them through that process from the start, you're not helping them to buy your products and services.
In this workshop, we'll share what the new buying journey looks like and how you can enable your buyers to make decisions, take back control of your pipeline and start speeding up complex sales.
Want to go through the content with an expert? Book a 1-2-1 workshop here.
