Are you grappling with long sales cycles and complex buying teams?
You're used to offering complex solutions into large buying teams and as a result, struggle to push sales through and prove the ROI of your sales and marketing efforts.
The typical buying committee for a complex tech solution involves 6 to 10 decision makers, each armed with 4 or 5 pieces of information they have gathered independently (Gartner).
As a result of this complex process your prospects drop out of deals at the last minute, you struggle to close deals and your sales pipeline frequently slips through your fingers.
Why?
Because the buyer journey you know and love is dead. Your prospects have a series of tasks to complete before they purchase with you. This includes exploring different solutions, building requirements and selecting a supplier.
If you're not helping them through that process from the start, you're not helping them to buy your products and services.
In this workshop, we'll share what the new buying journey looks like and how you can enable your buyers to make decisions, simplify your complex offerings and start speeding up complex sales.
Can't see a date that works for you? Book a 1-2-1 workshop here.
