Growth Challenges Calculator
Use the sliders to explore how marketing/sales spend, lead volume, conversion rates, sales velocity, and churn each affect your net new revenue and lifetime value. You can also set a Monthly Sales Target to see if you meet or exceed your goal based on the funnel inputs.
Your Monthly Sales Target
£50,000
Marketing + Sales Budget & Lead Acquisition
£10,000
200
40%
Cost per Lead (CPL)
--
Qualified (MQL) / Month
--
Sales & Conversion
50%
30%
£10,000
30
Opportunities (SQL) / Month
--
New Customers / Month
--
Retention & Lifetime Value
20%
50%
Monthly Revenue (New Cust)
--
CAC (Cost/Customer)
--
Estimated LTV (Gross)
--
LTV : CAC Ratio
--
Over/Under Your Target
--