Growth Challenges Calculator (Target & Velocity)

Growth Challenges Calculator

Use the sliders to explore how marketing/sales spend, lead volume, conversion rates, sales velocity, and churn each affect your net new revenue and lifetime value. You can also set a Monthly Sales Target to see if you meet or exceed your goal based on the funnel inputs.

Your Monthly Sales Target

£50,000

Marketing + Sales Budget & Lead Acquisition

£10,000
200
40%

Cost per Lead (CPL)

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Qualified (MQL) / Month

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Sales & Conversion

50%
30%
£10,000
30

Opportunities (SQL) / Month

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New Customers / Month

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Retention & Lifetime Value

20%
50%

Monthly Revenue (New Cust)

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CAC (Cost/Customer)

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Estimated LTV (Gross)

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LTV : CAC Ratio

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Over/Under Your Target

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