Boost Your Profits With Smart Marketing

Rocketing energy prices, pressure on supply chains and increasingly expensive talent all mean businesses are battling to maintain profit margins. In this workshop, you will get a cheat sheet on how to boost profits with smart sales and marketing.

 

There are four steps to increasing profit through sales and marketing

✔️ increase the number of leads you generate
✔️ improve the lead - opportunity conversion rate
✔️ improve the opportunity - sale conversion rate
✔️ increase customer lifetime value.

But what does this look like in a real business and how can it be done? This workshop breaks the process down and provides you with a real financial model to turbo-charge your profits by:

- enhancing marketing measurement
- aligning sales and marketing
- investing in the right tech stack
- providing a better, more personalised customer experience.

You'll be taken on a journey using a real business model, real numbers and personas that you have at your own company so it's completely relatable.

Download the webinar

What will you learn?

how you can improve sales and marketing conversion rates
how to supercharge your lead generation
what your marketing dashboard should include
how technology can improve the customer lifetime value of your existing clients
Much more

The Speakers

Paul Moss

Paul heads up Business Development and Commercial Partnership activities at Intergage. He has more than 30 years' experience in sales, business development, marketing and new product/services introduction for companies in the IT, industrial and telecommunications sectors. He has held Senior Director-level positions with some of the world's most innovative B2B companies.